Vivosity Consulting will help you to turn your online activities
into an intelligent, profitable resource.
- Get More Out Of What You Have
Make your online investments pay.
A broken website is like having a hole in your fishing net. You will lose opportunities. You may just need help with website optimization. Your site could have a usability issue. We can find out where your customers might be getting lost. Is your message crisp? Your message may need to be refined to make it be more like a 2x4 between the eyes to wake up your customers. Did you have a coding genius make your site? Perhaps you have dancing babies where you really need a clear point.
Some sites are the forgotten team member. Vivosity Consulting finds that too many companies think that merely having a website is good enough for them. Generally this is because they just don't know what is possible. In weak economic times, your website can be the least expensive and hardest working employee that you have. It can work 24/7. Make it perform. Hold it accountable.
Schedule a free consultation with Vivosity Consulting to know where you stand.
- Inspire Customers To Join Your Cause
Turn your business into a cause to believe in.
Maybe you don't think that your industry or business is expected to have a cause. Maybe you think that a "faster this" and a "higher tolerance that" will make the sale. It might. However, people are drawn to a cause and all things being similar, will choose you if they identify with and/or respect yours. Think about your coffee store that supports the rainforest or a local business that helps the little league. Let your business support your cause and make your cause support your business. Let's find your cause.
Get your customers to really care about your business and get engaged.
Schedule a free consultation with Vivosity Consulting to think about how a cause might help your business succeed.
- Build Strong Relationships
Keep it fresh & Go where the people are.
Don't 'set it and forget it'. Show that your business stays current and is knowledgeable and involved in your marketplace and communities. Keep your story timely and useful. This takes an allocation of resources. So when that LinkedIn person or Twitter expert tells you that you need to go all in, think twice. Social media is a huge phenomenon today and you should consider it. Companies that properly use Conversation Marketing are showing that it makes a positive financial impact. What you NEED is someone to spend time to help you create a plan that fits your company personality, audience and resources.
Stay in the conversation. It's hard to get people to change their behaviors. It costs a lot and often fails. In this noisy world, it's high risk. Get in your customer's "path of behavior". Where do your customers go online? What do your customers do routinely every day or week and how can you get in that path of behavior?
Schedule a free consultation with Vivosity Consulting to get the conversation going.
- Execute Wisely
If you do need a new website, do it right. A new college delayed putting in sidewalks, but did plant grass in the center of campus. They waited until they saw where the students had worn down the grass and then put sidewalks there. Online Marketers can sometimes get in the habit of "putting in the sidewalks" without taking the time to see where the paths go.
Know where your paths should go and build your plan to support that.
Schedule a free consultation with Vivosity Consulting to consider the options.