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1. 7 Tips For Writing the Perfect Tweet

   (My Blog/Social Media)

   ... on top of issues, perform research and to express myself quickly. Unlike Facebook, which is clearly popular, you do not have to be a "friend" to follow someone's thought stream. With Twitter, I can find ...

2. Experiences Matter More Than Things

   (My Blog/Behaviors)

   ... Cake - Luxury Is Personal I first came across this phenomenon when I read the book "Let Them Eat Cake: Marketing Luxury to the Masses - As well as the Classes" by Pamela N. Danziger. I was trying ...

3. Branded Social Media

   (My Blog/Social Media)

   ... descending order, Twitter, Apple, Google, YouTube, Microsoft, Blackberry, Amazon, Facebook, Snuggie, eBay and Starbucks. To the degree that certain brands are already a part of our daily conversation, ...

4. The New Cost of Blogging: Old Media vs. New Media

   (My Blog/General)

   ... of "fair use," which holds that copyright owners cannot ban others from using small bits of their works under some circumstances. For example, a book reviewer is allowed to quote passages from the work ...

5. Do You Speak Keyword?

   (My Blog/Relevance)

   ... you write online. The entire Internet is searchable. so your social media Twitter tweets, Facebook status, LinkedIn status all should be rich in keywords about your business. Remenber also to include backlinks ...

6. What is Google Thinking With Nexus One?

   (My Blog/Design)

   ... index for the world. Indexing the Internet was only the start. They're indexing printed books, emails and ultimately, all communications and interactions. To do that, they need to be in the flow. A user ...

7. eReader Wars & The Entertainment Panel

   (My Blog/Design)

   ... makes carrying, buying and receiving a larger collection of books infinitely easier, "affordable" (once you have the device) and convenient. Bored while waiting for a plane? Buy and download a book and ...

8. Loyalty - It's Earned Every Day or It's Lost

   (My Blog/Behaviors)

   ... the behaviors such that texting looked like IM and suddenly it became obvious to others. Last week, one of my former AOL colleagues even asked if anyone is using IM anymore because now we all treat Facebook ...

9. Are you 90% Fluff &10% Gold?

   (My Blog/Relevance)

   I was reading about the book "E-Myth: Mastery" on Amazon and came across this review. As I was reading it, I thought about how applicable the reviewer's thoughts were when applied to website effectiveness ...

10. Are You Speaking Their Language?

    (My Blog/Relevance)

    ... "Millenials" have gone from MySpace obsessed, to Facebook obsessed and are perhaps moving to Twitter obsessed. Are your efforts tracking with these changes? Our audiences are not homogenous. Each segment ...

11. Design Ethnography - Knowing Without Showing

    (My Blog/Design)

    ... Tom wrote a fascinating book called "Ten Faces of Innovation" and he was working with us to rethink innovation. He asked us to develop our ability to "see with new eyes". He called this "Vuja De". It's ...

12. Microblogging To The Extreme

    (My Blog/Social Media)

    ... the path from written letter to email to IM to SMS texting to Facebook status messages to Twitter and onward to "nanoblogging". Enjoy.  ...

13. My Wife's a "Hot Single"?

    (My Blog/Social Media)

    "Hey Peter," the ad said. "Hot singles are waiting for you!!" He might have dismissed the advertisement, which appeared on his Facebook page, but for one thing. The woman pictured in the ad was his ...

14. Getting In The Path of Behavior

    (My Blog/Relevance)

    ... are a passion. Relationships - Family, friends, coworkers... We used to talk to each other more. If we were too far away, we spoke on the phone or emailed. Today, we IM, text, Facebook status, Tweet... ...

15. Facebook's Struggle With User Rights

    (My Blog/Social Media)

    ... an honesty, courtesy and trust that you are hoping to build and leverage. Users are hoping for it too at varying levels. Facebook is struggling with this very issue. They want desperately to leverage ...

16. They Made Me Stop And Pay Attention.

    (My Blog/Design)

    ... consider human behaviors and trigger them to capture engagement and hold it. That is what your web site / online touchpoints (Twitter, LinkedIn, Blogger, Facebook page...) should do. In the near future, ...

17. Backstory / History

    (About Us/General)

    ... the classic problem that Geoffrey Moore describes in his book "Inside the Tornado". We struggled to grow beyond the Internet newbie and family user (almost as a homogeneous group) that had made AOL so ...