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Experiences Matter More Than Things
(My Blog/Behaviors)
... advertising. He spoke about a client hotel that was floundering and then hit on the experiential marketing idea. They had all of the same luxuries that other hotels had from pillows to customer service, ...
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What is Google Thinking With Nexus One?
(My Blog/Design)
... phone. Second, reports state that Apple makes money from not only the original sale of the phone handset, but also a monthly share of service fees. This new cash flow added greatly to Apple's Wall Street ...
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Does My Bank Respect Our Relationship?
(My Blog/Behaviors)
... of the note was in no way my emergency. This was my bank seemingly attempting to pimp the seriousness with which I treat my bank notices to try to urge me into a new service. I was angry enough about this ...
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Powerful Design: Making Stairs Fun
(My Blog/Design)
... are you doing to take advantage of human nature through design? Do you even understand what your users' behaviors are? Product functions, services, websites, brochures...all can benefit from rethinking ...
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To Android, Or Not To Android?
(My Blog/Design)
... me to make free phone calls (Google Voice) using my data service subscription and Google Latitude for connecting with friends. Apple believes that these apps will frighten and confuse me like Kerock The ...
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eReader Wars & The Entertainment Panel
(My Blog/Design)
... do you have to adapt to it? It depends on the reader. Cost If eReaders were sold like cell phones (give away the phone to get my service fees), then the cost / benefit may work out. But they are not ...
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Traditional Marketing Vs. New Marketing
(My Blog/Effectiveness)
... better feedback on campaign effectiveness and the results could be viral. Your audience not only responds to the message and buys the product/service and recommends it, they also fine-tune your campaign ...
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Loyalty - It's Earned Every Day or It's Lost
(My Blog/Behaviors)
... else. My AT&T service is decent. If they provided MMS, better call quality, faster 3G, and lower data costs similar to what I had with Sprint, I'd be happier, but it works at my office, so that's ...
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United Breaks Guitars - The Lesson?
(My Blog/Social Media)
Just last month, Dave Carroll and his band posted a YouTube video highlighting an episode of failed customer service by United Airlines after the baggage handlers at O'Hare Airport in Chicago tossed their ...
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Protecting Wisconsin's Lakes - My Cause
(Passions/Categories)
... lake and out of Lake Beulah's aquifer and the Village of East Troy with their land developer allies managed to scare the local residents of impending water shortages if the well was not put into service ...
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Design Ethnography - Knowing Without Showing
(My Blog/Design)
... obvious, in unusual settings/places) Walt Dickie (partner at Creative & Response Research Services, Inc., Chicago, Dec. 1997) also provides some useful thoughts on what he calls observational research ...
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Facebook's Struggle With User Rights
(My Blog/Social Media)
... the content that users are posting on their service while still giving users control over what is shared. They also want to lean into some of the behavior models that Twitter has fostered such as "following" ...
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Impact Over Time
(Portfolio/Testimonials)
... from user research through concept development, selection, and visualization. He participated in many activities, building on his depth of first-hand experience with the new product (online, service, ...) ...
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Website Terms & Conditions / Privacy Policy
(About Us/General)
... Any name, logo, trademark or service mark contained on this Web site is owned or licensed by Vivosity Consulting, LLC or its third party licensors or affiliates and may not be used by you without the prior ...
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Backstory / History
(About Us/General)
... the new AOL experience for broadband users. What was our goal? It was to deliver the first consumer online service designed specifically for broadband users. We delivered on this promise starting ...
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My Passions
(About Us/General)
... their land developer allies managed to scare the local residents of impending water shortages if the well was not put into service immediately. The well is running today. With my promotional background, ...
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Vivosity Web Consulting Portfolio
(Portfolio/General)
Clients represent a wide range of industries including healthcare services to manufacturing industrial and scale from small to medium-sized businesses. Many clients request insights into what is working ...
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Consulting Services
(Services/General)
Vivosity Consulting is your personal trainer for online marketing. You need Vivosity if: Your print ads are costly and the ROI is not working for you. You're not even sure who your web firm is anymore. ...
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Services
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